Entrepreneurship is the new job security.
The traditional world of work is broken. Today's entrepreneurs can get clients faster and spend more time doing what fulfills them by strategically leveraging AI to support marketing, business ops, and administrative tasks.
More time doing the work you love. Less time drowning in work you don't.
Enroll now →Signup deadline: September 10. Fall cohort starts September 13th.
What you'll walk away with.
Leave with the AI leverage and systems to acquire clients, market authentically, set financial goals, and run your ops without burning yourself out.
By week 8 you'll walk away with
- A compelling offer and AI-powered sales page that converts
- An efficient system that helps you reach your audience consistently without burning you out
- Your next five prospects identified and in active conversations with you
- An AI team that saves you 20 hours a week on operations, social media & content marketing, and accounting
- AI-powered CEO dashboards, action plans and revenue forecasts that drive your business
In the months after, it keeps compounding
- Happier customers who feel supported because you have time for them
- More time to spend on the creative and fulfilling aspects of your business
- New clients find you faster
- Actual downtime to enjoy life, take vacations and spend with your loved ones
AI does the busywork. You get the hours back.
Not hours to fill with more work — hours to spend on the parts of the business only you can do, and the life you started it for.
Coffee before inbox, the trip you keep postponing, the people who come first.
Show up fully for the people paying you, instead of squeezing them in between admin.
Headspace to build the next offer instead of just maintaining the one you have.
Stuck between $9,000 programs and $79 chatbots that don't get you clients?
We interviewed founders across wellness, tech, and creative businesses before building this program, and looked hard at what else is out there. Regardless of industry or stage, the same four problems came up, over and over, and nothing on the market actually solves them.
Does this sound like you?
The first cohort included a yoga instructor and sound healing practitioner, a matchmaker, a chiropractor, a Reiki guide, and several tech solopreneurs and startup builders. Some are still working a 9-to-5 and building on the side. Others are established service providers ready to scale. Both groups are who this is built for.
You're still in your 9-to-5, but something in you is building.
- You're building something on the side, but between your day job and your personal life, gaining momentum feels impossible
- You're great at building your product, but the marketing, sales, financials, and other aspects of running a business feel foreign
- Promoting yourself on social media feels inauthentic
- Working as a solopreneur feels lonely
- Your revenue goals are living in your head, or nonexistent
“It always feels like a compromise with time, should I spend it on my day job or my side business?”
If this is you, you're the one this is built for.
You've been at this a while, but you're ready to move faster.
- Customer acquisition is slow, and you're wearing so many hats it's hard to make time to promote your business
- You're a service business who wants to spend more time serving your customers, not sitting behind a computer
- You're drowning in admin instead of doing the creative work you started your business for
- Your growth has come from word of mouth, and you don't know how to turn that into a repeatable system
- You're working IN your business, not ON it, so you keep missing your financial goals
“As a business owner you wear so many hats, how can you use AI and other tools to do the things on your to-do list that never get done, so you can spend more time on the things you enjoy?”
You don't need more hustle. You need systems.
And who it's not for. This isn't for you if…
- You're anti-AI or unwilling to learn new technology
- You don't already know how to use Google Drive, download and organize files, or share your screen on a Zoom call, and you're not willing to learn those basics before we start
- You're looking for a “get rich quick” scheme
- You think you can build your business on passive income alone (psst, that's what stocks are for)
- You're not a “roll up your sleeves” type of person
- You're unwilling to push yourself beyond your comfort zone for the growth of your business
- You can't spare 4–5 hours a week to optimize your business
- You don't have a business…
- You think Canva, Meta, and Claude are three of the seven dwarves
- You're more competitive than collaborative
Still here? Good, you're the founder this cohort is built for.
I'm Coach Lisa.
- M.S. Information Architecture
- 17 Years in Software Design
- Former Senior Director in Tech
- NASM-CPT
- Founder, Mostly Well
I spent 17 years in the corporate tech world, ending my corporate career as a Senior Director of User Experience Design. Managing teams of 30 people working on dozens of enterprise software products, I learned how to ruthlessly manage my time to deliver results.
When I got laid off, I was determined to become my own boss and started my wellness company, Mostly Well, to support women's health and fitness. Wearing many hats as an entrepreneur came with fresh challenges, and as I experimented alone through trial and error, I made mistakes that cost me time, money, and stress.
So I leveraged my systems thinking skills to build AI-powered systems that helped me market efficiently, attract more clients, and save ~20 hours a week in operations and admin time.
Let me show you how to leverage AI-powered systems to get clients with less effort, market your business without burnout, and march towards your financial goals efficiently. You'll get up to 20 more hours in your week and spend more time doing what fulfills you, not what drains you.
LET'S GO! 💪 Coach Lisa
Imagine waking up knowing what's next.
A step-by-step system, not a list of topics.
Know exactly who you serve & what to charge
Use AI and real-world research to help you profile your ideal client by their values, not just demographics, and design an offer around a real pain point. Leave with a one-sentence offer statement and 5 future clients lined up.
Build a brand presence your AI team can replicate
Capture your unique brand voice and define your design system so AI can help you deliver brand-aligned content.
Design a visual brand & sales system that converts
Leverage AI to design your sales page and define how you'll show up on social media in a way that's both authentic and aligned with your audience.
Automate your email & sales pages with AI
Map out your unique sales funnel and build an offer launch sequence that automatically emails your leads.
Show up consistently on social, without the burnout
Build a reusable content engine, hooks, batch filming best practices, a template library, so showing up never starts from a blank page. Walk out with a 90-day marketing plan.
Get your next 5 clients & grow your network
Leverage AI to find and track leads, and practice warm outreach that serves AND sells. Build your network of businesses willing to cross-promote.
Put your operations on autopilot
Build the back end: a weekly CEO dashboard, a bookkeeping system, and your first industry-specific AI skill. Your AI ops team manages your finances and event planning.
Leave with a plan, a team & a community
Leverage your AI project manager and AI accountant to synthesize all eight weeks into a 90-day action plan and a 1-year revenue forecast. Lean on Coach Lisa and your alumni community to progress beyond these 8 weeks.
Seven AI teammates, custom-built for your business.
Tells you who you're building for, before you build the wrong thing.
- Builds a full competitor analysis and target-persona profile from real interview data
- Preps your interview scripts and analyzes the transcripts
- Builds your revenue and financial projections
Writes in your voice, once she's learned it from you.
- Writes your weekly broadcast emails and full launch sequences
- Plans and writes your Instagram and LinkedIn content
- Handles one-off copy requests as they come up
Turns your content plan into something you can publish.
- Builds your slide decks, sales pages, and layouts
- Produces your visual brand assets, including Instagram carousels and graphics
Does the outreach you've been avoiding.
- Finds and scores leads so you know who's worth your time
- Writes your outreach messages and DM scripts
- Builds and maintains your CRM so prospects don't fall through the cracks
Turns everything the rest of the team produces into a plan you follow.
- Builds your 90-day plan and weekly task list
- Maintains a live CEO dashboard against your targets
- Delivers your full Master Planning Spreadsheet to Google Drive
Answers “can I afford this” before you find out the hard way.
- Sets up your bookkeeping and reconciles it weekly
- Tracks revenue and profit by line of business
- Tells you what's safe to spend, right now
Plans anything that gets you and your customers in the same room.
- Sources venues and catering, builds and tracks the budget
- Tracks registration and researches competitor pricing
What students are saying.
"Worth every penny I spent on your course for Kate alone."
Kelsey Zara Golden had 45 minutes to prep for a call with a potential client. She gave Kate, her AI Market Researcher, a single LinkedIn link and asked her to dig in — recent posts, articles, the language that would resonate with this founder. Kate came back with a 7-page report.
"Having read it beforehand, I managed to talk about the right things from my own story that would resonate and blew her away. You've built something special here, Lisa. Very happy with this. Worth every penny I spent on your course for Kate alone."
Kelsey Zara Golden, Zara-G Technology
"So much wisdom in every module on running a business."
"That's not even counting the implementation through the AI assistants. You're so thorough with your support and guidance! I really appreciate your approach in leading us!"
Jackie Harmon, Ignite Life & Love
"The competitive research was interesting and a big time-saver."
Cohort 1 Student, Module 1 Feedback Survey
"I thought interviewing was a great market research tool, thanks for pushing me to reach out and schedule calls!"
Cohort 1 Student, Module 1 Feedback Survey
"The support from Coach Lisa was immediate and easy to follow when I hit a snag on this module. Very much appreciated."
Cohort 1 Student, Module 3 Feedback Survey
All the resources you need to build without burnout.
8 weekly live sessions
Live group coaching in every module.
8 weekly deep-dive video trainings
Lifetime access to video trainings you can watch on your own time.
Cohort community
Cross-promo partners and an alumni group that keeps going long after graduation.
7 Claude AI skills
Pre-built AI employees you can customize to your business needs.
Templates, scripts & playbooks
Every template and script in the program is yours to keep and customize forever.
Your business plan
A written 90-day action plan and 1-year revenue forecast, built live in Week 8.
There's a lot of AI advice out there.
Comprehensive AI business programs teach the technical side of AI in depth, usually built for a general audience, and usually priced upward of $8,000–$9,000. That price puts them out of reach for most solopreneurs, and a lot of what they cover isn't what a service-based business owner needs day to day.
AI tool subscriptions give you named AI "helpers" you can talk to, but you never own anything. There's no human coach, no cohort, and no plan tying it back to your specific business. Stop paying, and the "team" you built disappears.
The Well-Run Business is neither of those. You get:
What this is worth vs. what you'll pay.
Other programs charge upwards of $9,000 for AI business systems training. You're getting it at 1/10th the cost.
Pricing for the Fall cohort.
$997
or$337
per month, payment plan
Closes September 10
- ✓ 8 live sessions + group coaching
- ✓ Replay access, always
- ✓ 7 Claude AI skills, built with you
- ✓ All templates, scripts & playbooks
- ✓ Your Well-Run business plan
- ✓ Cohort community + Lisa's network
+$397: Want 1-on-1 coaching? Add 3 private 60-min sessions with Coach Lisa.
Enroll now →Join The Well-Run Business
Signing up for the course requires that you accept the Terms & Conditions, and receive emails from Mostly Well.
Frequently asked questions.
I'm still working my 9-to-5. Will I have time for this?
This course, including homework, will take about 4–5 hours a week of your time for 8 weeks. Can you make that work for the future of your business?
I'm not techy, is that a problem?
You'll need to be moderately techy (fluent in Google Drive, have a laptop, be willing to learn AI and new software), but you don't need to write or understand code to succeed in this course.
Is there a satisfaction guarantee?
Yes, if you attend at least one live session or watch at least one session replay and are not satisfied with what we're building together, you may request a full refund within 14 days of the Program start date (September 13, 2026). See the Terms & Conditions for more details on the refund policy.
When does it start and how long is it?
8 weeks. Doors to the Fall cohort close September 10, and class starts September 13.
You're a personal trainer. Why are you qualified to teach this?
I spent 17 years in the corporate tech world, ending my corporate career as a Senior Director of User Experience Design. Managing teams of 30 people working on dozens of enterprise software products, I learned how to ruthlessly manage my time to deliver results.
My experience in software design and my Master's degree in Information Architecture shaped my systems thinking and business skills, so when I got laid off, I started my wellness company, Mostly Well.
As a wellness entrepreneur, I couldn't sacrifice my mental and physical health to grow my business. I needed smart systems to grow Mostly Well without the burnout so many business owners experience.
So I leveraged my systems thinking skills to build AI-powered systems that cut my admin time in half. I'm now applying my systems thinking, background in software design, and experience as a business owner to help other businesses achieve growth without burnout.
What's the tech stack needed for this course?
The most important tools to have in this course are Google Drive and Claude.ai. I highly recommend the Claude Pro plan for ~$20/month, not just for this course, but for running your business efficiently. We will explore other toolsets to help you accelerate your business, like Squarespace for web design, email marketing platforms, Zapier for automation, Meta Business Suite for social media scheduling, Canva for bulk reel creation, and Miro for sales funnel mapping & planning.
What's not covered in this course?
We won't go deep into setting up your business; it will be assumed that you've already established an LLC, DBA or other type of business. We also won't cover legal and compliance, because I'm not an expert in those areas, and also, they're boring. So please consult an attorney for these topics and ensure you are properly licensed to run your business.
I've been running my business for 10 years, will this still be helpful?
Possibly, if you can spare the 4–5 hours a week to learn, and if you think there are opportunities to create efficiency in your marketing and operations. Email me at lisa@mostly-well.com and let's discuss any questions you have.
I'm still not sure if this is right for me. How can I get more info?
Email me at lisa@mostly-well.com and let's chat.
Ready to build?
The Well-Run Business gives you the systems, the AI team, and the community to build the business you've been imagining without burnout, saving 9–12 months of costly trial and error.
Enroll now →- ✓ $997
- ✓ Cohort starts September 13
- ✓ 14-day satisfaction guarantee
Join The Well-Run Business
Signing up for the course requires that you accept the Terms & Conditions, and receive emails from Mostly Well.